Online Reputation Management Services
“A good reputation is more valuable than money.” – Publilius Syrus
A good reputation is the most valuable thing your company owns. Reputation defines a brand and is an important factor for buyers in both the online and offline purchase process. In a January 2012 study by Weber Shandwick, the three top factors that influence how US consumers perceive a company:
- What people say (88%)
- Online reviews (83%)
- Online search results (81%)
In other words, online reputation is a key factor in a company’s brand perception, with major focus on social media conversations, online reviews, and how a company appears in search engine results.
How can you protect and nurture your reputation online? Search Mojo addresses search engine optimization (seo) online reputation in three different stages:
Help protect your brand’s online reputation before a crisis occurs
Once a crisis happens, minimize the online impact as best possible
After a crisis is over, reduce the remnants of the crisis that remain online
The management of your online reputation at all stages depends heavily on the creation of content – but what if you lack the internal resources to create this content on your own? Search Mojo can help you with content marketing services for online reputation management.